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What is Usability?

Usability is measured by how well and efficiently someone can interact with your product. For a user to be able to use a product efficiently, efficiently, and easily is fantastic. The goal is for the user to be able to achieve whatever it is that they are wanting. There quality components that go into usability such as, Learnability, Efficiency, Memorability, Errors & Satisfaction.

  • Learnability: How easy it is for someone to achieve their goal with your product.
  • Efficiency: After they have learned what it is they need to do, how fast can they accomplish their task?
  • Memorability: If the person leaves and then comes back how easy is it for them to remember how to accomplish their goal?
  • Errors: How many and how big are those errors when they are accomplishing their task?
  • Satisfaction: how amazing was it for the person to use this product. As in how well were the design when they wanted to accomplish whatever it is they wanted to accomplish.

Usability can be very detrimental to a product. For example, if a website’s usability is difficult the likely of that person coming back is very low to none. In order to create amazing usability on a website, the website itself needs to be easy to navigate. The site also needs to make sure the words on the page are easy to see and not too small. The designs also need to be not too distracting. In order to achieve good usability is feedback from the user. If we can observe what the user is doing when they use the site. What the Strengths are and weaknesses we can obtain enough information to create a user-friendly product! By uncovering the issues, learning the opportunities to improve, and learn about the users we can create a incredible user experience.